“Excellent sales-focused content and wording from Ben and the team. I would highly recommend. Ben really helped to find our tone of voice and then built out our website’s structure and content. Great service.”
Zac Chetwynd – Head of Marketing, Shepherds Friendly Society
“HNW have worked on a number of projects for us, for email and Direct Mail. In all projects they were able to look at our audience and provide quality copy that took a fresh approach to how we would write marketing communications ourselves. Overall, everybody on our team is very impressed and we look forward to working with Andrew, Ben and Martin on future projects.”
Alec Middleton – Product Director, Volcanic
“Having worked with Andrew and HNW on a good number of client website projects over the years, I can wholly recommend their work. Their pragmatic approach to interpreting the brief, getting the job done and turning things round quickly has been a key factor using and recommending them – thanks guys!”
Lee Smorthit – Marketing Executive, Space48
“HNW has a way with words. They manage to say a lot. Without saying much at all. Which is very important in marketing, and for us at Space 48. From the off, Martin and the team injected a spark of creativity that helped us identify what we wanted to say, and how we wanted to say it. Highly recommended.”
Peter Empson – Managing Director, Rok Systems
“It was incredible how close to the mark Hampson Nattan Williams’ original draft was, all it took was a couple of revisions and I was able to get the site up and running and earning me some money. If I’d known hiring a copywriting agency was going to be this painless I would have done it years ago!”
Sophie Tonge – Director, Glowworm Digital
“We had all the team together in one room for our HNW workshop and it really helped us all talk about who we are and where we want to be – and get on the same page. Using our newly discovered tone of voice, HNW then did a full re-write of our website to really communicate our core offering in the exact way we wanted.”
WHAT IS MESSAGE-FIRST MARKETING?
We don’t start with a logo, or a colour palette, or a hashtag. We start with the message. Before any design, before any writing, before any other type of marketing, we focus on the essential questions that help us create the most effective message. Questions like: Why does your technology exist? What problems does it solve? Who are your ideal clients? Why should they want it? Why can’t they live without it?
We put your message first.
From cloud computing, apps & SaaS, to blockchain, AI and machine learning, whatever technology you sell, effective copywriting starts with the right message.
We win business for tech companies around the world by putting your message first, always. We’re the only tech copywriting agency in Manchester. And we’re the only copywriting agency in the world that uses a unique, triple strength message-led marketing approach.
Tone of Voice Workshops
It’s not just what you say. It’s how you say it. We help you discover an authentic, effective tone of voice. The one your audience expect to hear.